A concert experience. This event changed my life. It’s a festival hosted and curated by My Morning Jacket, launched near my 40th birthday when I was shopping for a festival to attend with my best friend Brian. It fills an all-inclusive resort for four nights: 3 for Jacket, 1 for the Lips, each ending with a dance party. I had never been on vacation with a buddy, without kids, among music-minded and adventurous adults, and it was fucking awesome. The fact that everyone in attendance was as friendly and as stoked to see MMJ as Brian and me was gravy. The whole thing pushed my capacity to follow one band to a level I didn’t realize was important to me, and introduced me to a fan community that is so filled with love and camaraderie that I can no longer imagine my life without it. Bonus: Bob Weir showed up as an unannounced guest and jammed a bunch with the boys. Setlist